Prior to joining DIS in 1991, Bruce had worked at an equipment dealership for 12 years – starting out as a General Parts Manager, and later, transitioning to the Dealer Business System Manager role. Bruce kicked off his career at DIS by joining its Business System Support/Installations & Training team, and after a year and a half, he moved to Outside Sales. For the last several years, he has been the Director of Sales, overseeing all the functions of DIS’ support team.

Outside of DIS, Bruce loves the outdoors. He especially enjoys playing tennis and golf, hitting the trails with his backpack, mountain biking and fly fishing.